● status: open_to_work // CMO · CRO · VP Marketing // fractional | direct_hire // chicago · remote_first

$ tail -f ./creativity.log

Creativity, the blog.

Marketing wisdom, tips, and real-world strategies I've picked up along the way.

AI Won't Replace Marketers. Marketers Who Use AI Will Replace Those Who Don't.

The future of marketing is not man versus machine. It's leaders who understand both. A developer's view of where AI actually moves the needle.

// search · strategy

Get a better understanding of where your traffic is coming from, and where it's going next.

// seo · sem

Organic vs. paid is the wrong debate. Here's how SEO and SEM work together to cover the full customer journey.

// email · lifecycle

Everyone keeps declaring email dead, yet it still returns $36 for every $1 spent. Here's why it's the one channel you own.

// the_newsletter

Full-stack global growth executive. Open to CMO, CRO, and VP roles — fractional or direct hire. Chicago based, remote first.